Week 7: Analytics and Performance Measurement Objective: By the end of this lesson, participants will understand how to set meaningful KPIs and metrics, use analytics tools like Google Analytics, track conversions, and employ data-driven strategies to optimize marketing performance through A/B testing and result analysis. Lesson Outline 1. Setting KPIs and Metrics Definition and Importance: Key Performance Indicators (KPIs):…
The Sunk Cost Fallacy: Why We Hold On When Letting Go Is Better Introduction The sunk cost fallacy is a psychological phenomenon that influences decision-making, often leading individuals to persist with decisions or actions despite clear evidence that they are no longer beneficial. At its core, this fallacy occurs when people continue investing time, money, or effort into something…
Week 3: Building Your Online Presence Lesson Overview: In Week 3, we will focus on establishing a strong online presence, which is the foundation of any successful online business. This lesson covers the essentials of selecting a domain, choosing the right hosting provider, developing your website, and optimizing it for user experience and search engines. You’ll also learn the…
Week 2: Business Planning and Market Research Lesson Overview: In this lesson, we will cover the essential steps involved in planning and researching for your online business. A solid business plan is critical for success, and conducting market research allows you to understand the competitive landscape, target the right audience, and identify opportunities in your chosen market. Learning Objectives:…
When you look at your competitors in the digital product space, you’ll notice that many of them are offering eBooks, video courses, memberships, and similar products. These options are proven to be successful, and we’ve explored several of them in this website already. But there’s another product that’s gaining traction: creating and selling apps. Not only are apps increasingly…
Overview Welcome to “Discovering a Profitable Online Business Idea.” This guide to lead you through the journey of uncovering, assessing, and launching a profitable online business venture. Whether you’re starting from scratch or to transition from your current business, this guide is your go-to resource for the tools and insights necessary for triumph. We’ll kick off by delving into…
Week 1: Introduction to Online Business Course Introduction and Objectives 1. Welcome and Course Overview Introduction to the Instructor: Brief background and expertise. Course Outline: Overview of the course structure, weekly topics, and key learning outcomes. Objectives: Understanding the basics of online business, including different models and key concepts. By the end of this lesson, students will be able…
Are you in search of lucrative business ideas that have the potential high revenue generation? There is a common misconception that achieving significant profits in business requires immense effort and dedication. While this is partly true, it is essential to identify the right business opportunities to focus your energy on. Dive into the truths behind business success and explore…
From the Most Humble Beginnings… Elvis Presley, with over a billion records sold, is known as the best-selling solo music artist of all time, with millions of fans and the title of KING of Rock and Roll. When you think of Elvis, failure might not be the first thing that comes to mind. However his journey wasn’t always smooth…
Tribe and Brand Building in 5 Lessons In my experience, building an audience is key to a sustainable business, especially when it comes to building an email list for marketing. I’ve found audience building and brand building to be incredibly valuable skills, and I’m to share some insights with you. By learning these skills, you’ll be well-equipped to start…
Week 7: Analytics and Performance Measurement Objective:…
57 Ways to Make Money with Email…
