10x Is Easier Than 2x: How World-Class Entrepreneurs Achieve More by Doing Less by Dan Sullivan with Dr. Benjamin Hardy
“10x Is Easier Than 2x” by Dan Sullivan explores the idea that aiming for a tenfold improvement in any area is actually simpler than striving for a modest twofold gain.
Sullivan argues that when we aim to increase our results by ten times, we’re forced to rethink our approach entirely, stepping away from incremental improvements and instead focusing on breakthroughs.
This shift in mindset encourages us to drop the unnecessary tasks and distractions that often consume our time and energy in favor of those few, highly impactful actions that drive exponential growth.
This ambitious goal also pushes us to elevate our standards, innovate boldly, and embrace risks that lead to greater rewards.
7 Habits of Highly Effective People by Steven Covey
How do you manage your time and stay organized?
Whether you’re struggling to stay motivated or are looking for new high-performance habits, The 7 Habits of Highly Effective People Guided Journal offers journal prompts, worksheets, and exercises to help you accomplish all your short and long term goals.
Goal setting just got easier. When The 7 Habits of Highly Effective People was released as a card deck, audiences approached Stephen R. Covey’s time-tested principles in a whole new way.
Now, this companion journal gives readers a chance to craft inspiration into action. Its concise format is accessible and easy to stick with.
Each habit is broken down into a weekly format inspiring both beginners and seasoned 7 Habits readers to get motivated, build confidence, and boost inspiration and personal growth.
All-in On AI: How Smart Companies Win Big with Artificial Intelligence by Thomas H. Davenport and Nitin Mittal
Though most organizations are placing modest bets on artificial intelligence, there is a world-class group of companies that are going all-in on the technology and radically transforming their products, processes, strategies, customer relationships, and cultures.
Though these organizations represent less than 1 percent of large companies, they are all high performers in their industries.
They have better business models, make better decisions, have better relationships with their customers, offer better products and services, and command higher prices.
Filled with insights, strategies, and best practices, All-In on AI also provides leaders and their teams with the information they need to help their own companies take AI to the next level.
Are Your Lights On? How to Figure Out What the Problem Really Is by Donald C. Gause, Gerald M. Weinberg
“Are Your Lights On?: How to Figure Out What the Problem Really Is” by Donald C. Gause and Gerald M. Weinberg delves into the art and science of problem-solving by challenging the way we identify and understand problems in the first place.
The book explores how the key to solving problems lies not in finding solutions quickly but in asking the right questions to define the problem accurately.
Through anecdotes, humorous examples, and exercises, Gause and Weinberg emphasize that our initial understanding of a problem is often incomplete or even incorrect, leading us to ineffective solutions.
By learning to examine a problem from multiple perspectives, we can uncover underlying issues and find more effective solutions.
Atomic Habits by James Clear
Atomic Habits by James Clear is a practical guide to building good habits and breaking bad ones through small, incremental changes.
Clear argues that tiny, consistent improvements—what he calls “atomic habits”—can lead to remarkable results over time.
Rather than focusing on drastic transformations, he advocates for a system-based approach, where small changes compound to create significant progress.
By focusing on refining daily routines and making small, manageable adjustments, Clear suggests that anyone can achieve lasting positive change without feeling overwhelmed or discouraged.
Central to Clear’s philosophy is the concept of the four-step habit loop: cue, craving, response, and reward.
By understanding and leveraging these steps, we can design habits that stick.
Breaking the Habit of Being Yourself by Dr. Jo Dispenza
Discover how to reprogram your biology and thinking, and break the habit of being yourself so you can truly change your mind and life.
Best-selling author, international speaker, chiropractor, and renowned researcher of epigenetics, quantum physics, and neuroscience, Dr. Joe Dispenza shares that you are not doomed by your genes and hardwired to be a certain way for the rest of your life.
New science is emerging that empowers all human beings to create the reality they choose.
In Breaking the Habit of Being Yourself, Dr. Joe Dispenza combines the fields of quantum physics, neuroscience, brain chemistry, biology, and genetics to show you what is truly possible and how to recondition the body and create better health.
Cashvertising by Drew E. Whitman
Because if you think the ads you’re seeing today are just pretty pictures with nice, creative copy, you’re mistaken.
Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology… little-known techniques of consumer persuasion that go completely unnoticed by the buying public.
And they’re causing you–and millions like you–to spend enormous amounts of money every day on countless products and services.
But what are these principles? How do they work? And how can you use them in your own advertising?
Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York’s famed Madison Avenue and teaches you the specific psychological techniques that today’s top copywriters and designers use to influence the masses… and how you can use them to rapidly increase your sales, no matter what you sell.
Climbing the Corporate Ladder -Safely! By Mark D. Hansen
Clockwork: Design Your Business to Run Itself by Mike Michalowicz
Consulting Success by Michael Zipursky
Content is King by Laura Brigs
Deep Work by Cal Newport
Dig Your Well Before You’re Thirsty by Harvey Mackay
Do What You Love, The Money Will Follow by Marsha Sinetar
Everyone Deserves a Great Manager – by Scott Miller with Todd Davis and Victoria Roosolssoen
Explosive Leadership 2nd edition by Scott Paradis
First Things First by Stephen Covey, A. Roger Merrill and Rebecca R. Merrill
Getting Things Done by David Allen
Infinite Impact by Amber Vilhauer
Keep the Joint Running: A Manifesto for 21st Century Information Technology by Bob Lewis
Let’s Get Real or Let’s Not Play by Mahan Khalso
MAXIMUM ACHIEVEMENT by Brian Tracy
Mega Deal Secrets by Jamal Reimer
Playing Big by Tara Mohr
Profit First by Mike Michalowicz
Say it in Six by Ron Hoff
Silent Agreements-How to Free Your Relationships of Unspoken Expectations by Linda D Anderson, PhD
Six Thinking Hats by Edward de Bono
Slow Productivity by Cal Newport
Success Principles by Jack Canfield
Team of Teams by Stanley McCrystal
The 4 Disciplines of Execution by Chris McChesney, Sean Covey, Jim Huling, Scott Thele, and Beverly Walker
The 5 Love Languages by Gary Chapman
The 7 Levels of Communication by Micheal Maher
The 80/20 Principle by Richard Koch
The Big Leap by Gay Hendricks
The Business of Expertise by David C. Baker
The Coaching Habit by Michael Bungay Stainer
The Compound Effect by Darren Hardy
The Courage To Be Disliked by Ichiro Kishimi
The Effective Executive by Peter F Drucker
The Goal by Eli Goldratt
The Happiness Project by Gretchen Rubin
The Human Side of Enterprise by Douglas McGregor
THE LEADER WHO HAD NO TITLE by Robin Sharma
THE MAGIC OF THINKING BIG by Dr. Schwartz
The Millionaire Fastlane by MJ DeMarco
The One Page Marketing Plan by Allan Dib
The ONE Thing by Gary Keller
The One-Minute manager by Ken Blanchard and Spencer Johnson
The Power of Charm by Brian Tracy
The Power of Focus by Jack Canfield, Mark Victor Hansen and Les Hewitt
The Power of Positive Thinking by Norman Vincent Peale
The Slight Edge by Jeff Olson
The Soul Sourced Entrepreneur by Christine Kane
The Way of the Shepherd: Seven Secrets to Managing Productive People by Dr. Kevin Leman and Bill Tentak
Think Again by Adam Grant
Think and Grow Rich by Napoleon Hill
Tiny Habits by BJ Fogg
To Sell is Human by Daniel Pink
Traction by Gino Wickman
Unreasonable Hospitality by Will Guidara
When By Daniel Pink
Who Moved my Cheese by Spencer Johnson
Who’s in Your Room by Stewart Emery and Ivan Misner
WINNING by Jack Welch
Work Smart Business by Jason Linett
On Startup General
Zero to One by Peter Thiel
Why Startups Fail by Tom Eisenmann
Paper Belt on Fire by Michael Gibson
On Founding
The Founder’s Dilemmas by Noam Wasserman
How to Be a Founder by Alice Bentinck and Matt Clifford
On Venture Capital
Secret of Sand Hill Road by Scott Kupor
Venture Deals by Brad Feld
The Power Law by Sebastian Mallaby
Angel by Jason Calacanis
The Business of Venture Capital by Mahendra Ramsinghani
Breaking into Venture by Allison Baum Gates
The Venture Fund Blueprint by 1517 adviser, Shea Tate-Di Donn
On Management
High Output Management by Andrew Grove
The Five Dysfunctions of a Team by Patrick Lencioni
Creativity Inc. by Ed Catmull
The Hard Thing About the Hard Things by Ben Horowitz
Leadership, Strategy, and Tactics by Jocko Willink
The Making of a Manager by Julie Zhuo
Principles by Ray Dalio
Measure What Matters by John Doerr
Scaling People by Claire Hughes Johnston
On Culture
The Geek Way by Andrew McAfee
Our Tribal Future: How to Channel Our Foundational Human Instincts Into a Force for Good by David R. Samson
The Art of Community by Jono Bacon
On Biz Strategy
7 Powers: The Foundations of Business Strategy by Hamilton Helmer
On Customer Discovery
The Mom Test: How to Talk to Customers and Learn if Your Business is a Good Idea When Everyone is Lying to You by Rob Fitzpatrick
On Sales
The Challenger Sale by Matthew Dixon
Spin Selling by Neil Rackham
You Can’t Teach a Kid to Ride a Bike at a Seminar by David Sandler
The Champion Sale by Richard Rivera
On Marketing & Branding
Different: Escaping the Competitive Herd by Youngme Moon
Alchemy: The Dark Art and Science of Creating Magic in Brands, Business, and Life by Rory Southerland
The Power of Glamour: Longing and the Art of Visual Persuasion by Virginia Postrel
Trust Me, I’m Lying: Confessions of a Media Manipulator by Ryan Holiday
On Advertising
Ogilvy on Advertising by David Ogilvy
The Wizard of Ads by Roy Williams
Influence: the Psychology of Persuasion by Robert Cialdini
On Hiring
Talent by Tyler Cowen
The Talent War by Mike Saraille
On Firing
Firing Well by Matt Mochary
On Scaling
Blitzscaling by Reid Hoffman
High Growth Handbook by Elad Gil
On Valuation
The Little Book of Valuation by Aswath Damodaran
On Decision-Making Under Uncertainty
Thinking in Bets by Annie Duke
Decision Quality by Carl Spetzler & Hannah Winter
The Success Equation: Untangling Skill & Luck in Sports, Business, and Investing by Michael Mauboussin
The Art of Clear Thinking: A Stealth Fighter Pilot’s Timeless Rules for Making Tough Decisions by Hasard Lee
On the Edge: The Art of Risking Everything by Nate Silver
Clear Thinking by Shane Parrish
Poor Charlie’s Almanac: The Wit and Wisdom of Charlie Munger
Six Thinking Hats by Edward De Bono
Controlling Risk by Jim Wetherbee
On Negotiating
Getting to Yes by Roger Fisher
Never Split the Difference by Chris Voss
On Tough Conversations
Crucial Conversations by Joseph Grenny et alii
Difficult Conversations by Douglas Stone et alii
On how to fight w/ your cofounders
Fight Right by Julie Swartz Gottman and John Gottman
On Personal Development/Leadership
Be Useful by Arnold Schwarzenegger
The Art of Asking by Amanda Palmer
When Things Fall Apart by Pema Chodron
Atomic Habits by James Clear
Awaken the Giant Within by Tony Robbins
The Art of Possibility by the Zanders
Hidden Potential by Adam Grant
Tools of Titans by Tim Ferriss
The Great Mental Models by Farnam Street
The Way of the Warrior Kid by Jocko Willink
On Reading People
Read People Like a Book by Patrick King
What Every Body is Saying by Joe Navarro
Work Like a Spy by J.C. Carleson
On Specific People & Companies – the Case Study
Elon Musk by Walter Isaacson
Steve Jobs by Walter Isaacson
Becoming Steve Jobs by Brett Schlender and Rick Tetzeli
The Founders by Jimmy Soni
Enzo Ferrari by Brock Yates
Moneyball by Michael Lewis
Open Heart: A Cardiac Surgeon’s Stories of Life or Death on the Operating Table by Stephen Westaby
My Life and Work by Henry Ford
Softwar: An Intimate Portrait of Larry Ellison and Oracle by Matthew Symonds
Direct from Dell by Michael Dell
The HP Way by David Packard
Made in Japan: Akio Morita and Sony by Akio Morita
Grinding it Out: The Making of McDonalds by Ray Kroc
Sons of Wichita: the Koch Brothers by Daniel Schulman
Founders at Work by Jessica Livingston
On Inspiring Science Fiction, Deep Tech, and Scientific Discovery
Surely You’re Joking Mr. Feynman by Richard Feynman
The Diamond Age by Neal Stephenson
The Culture Series by Iain Banks
The Martian by Andy Weir
The Second Kind of Impossible by Paul Steinhardt
Infinite in All Directions by Freeman Dyson
The Beginning of Infinity by David Deutsch
Movies that Inspire Us
Jerry Maguire
Back to the Future
Real Genius
The Aaron Sorkin Biz Trilogy: Social Network, Moneyball, Steve Jobs
The X-Men Series
Ghostbusters
Short Circuit
Cocoon
Batteries Not Included
The Incredibles
Almost Famous
Ocean’s 11
Patrick Collison’s Book List for Silicon Valley’s Canon
On Existential Risk and a Philosophy of the Future
