Challenge 18: Offering High-Ticket Coaching/DFY Option
Offering high-ticket coaching or done-for-you (DFY) services is one of the fastest ways to monetize your expertise directly.
Instead of relying on low-ticket products or ad revenue, you can work one-on-one with clients or offer personalized solutions that deliver high value—and command premium prices.
This approach not only boosts your income but also positions you as an authority in your niche.
Whether you’re creating meal plans, building blogs, or guiding clients through a transformation, high-ticket services allow you to connect deeply with your audience while delivering tailored solutions.
To make this profitable, you need a clear structure for your offerings, compelling sales materials, and a seamless onboarding process.
ChatGPT can help you create program outlines, draft sales scripts, and develop onboarding documents, ensuring a professional and efficient experience for your clients.
By tying these services to your blog’s pillar content, you can attract ideal clients who already trust your expertise.
Step 1: Define Your High-Ticket Offerings
Your high-ticket services should solve a specific problem for your audience or deliver a result they value. There are two common formats for these services:
- Coaching Programs: Provide personalized guidance, accountability, and expertise to help clients achieve their goals.
- Done-for-You Services: Take the work off your clients’ hands by delivering a finished product or solution.
Using ChatGPT to Define Offers: ChatGPT can help you brainstorm high-value services based on your niche.
Example Prompt: “My blog is about beginner survival prepping. Suggest high-ticket coaching and DFY service ideas for my audience.”
ChatGPT Output (Example):
- Coaching Program: “Prepping Made Simple: One-on-One Coaching for Beginners”
- A 6-week personalized program to help clients build their first emergency kit, develop a family plan, and feel confident in their preparedness.
- DFY Service: “Custom Prepping Blueprint”
- A personalized, done-for-you emergency preparedness plan, including a tailored checklist, gear recommendations, and a storage strategy based on the client’s home and budget.
- DFY Service: “Build Your Blog: Prepping Niche Edition”
- A complete blog setup and content creation service for clients who want to start their own survival blog.
These offerings address real pain points and provide clear, tangible results, making them ideal for high-ticket pricing.
Step 2: Create Coaching Program Outlines
A successful coaching program needs a clear structure that outlines the process, deliverables, and expected results.
This helps set client expectations and ensures they see the value in your service.
Using ChatGPT to Draft Coaching Outlines: ChatGPT can generate detailed outlines for your coaching program.
Example Prompt: “Create a 6-week coaching program outline for ‘Prepping Made Simple: One-on-One Coaching for Beginners.’”
ChatGPT Output (Example): Program Title: Prepping Made Simple: One-on-One Coaching for Beginners
Duration: 6 weeks
Goal: Help clients build a complete emergency preparedness plan tailored to their needs.
Week 1: Assessing Your Current Situation
- Identify risks and potential emergencies in your area.
- Evaluate current resources and gaps.
- Set clear preparedness goals.
Week 2: Building Your Emergency Kit
- Create a checklist of essential items.
- Budget-friendly tips for acquiring supplies.
- Step-by-step guidance on assembling your kit.
Week 3: Food and Water Storage Basics
- Calculate how much food and water your family needs.
- Recommendations for long-term storage options.
- Safe storage practices for urban or small-space living.
Week 4: Family Emergency Plan
- Develop communication and evacuation plans.
- Address unique family needs (e.g., pets, elderly relatives).
- Use templates to finalize your plan.
Week 5: Advanced Preparedness Skills
- Basics of water purification, fire-starting, and first aid.
- Tips for staying informed during emergencies.
- Building confidence through simple practice drills.
Week 6: Review and Finalize
- Review your progress and address remaining gaps.
- Create a maintenance plan to stay prepared long-term.
- Provide a personalized action plan for ongoing preparedness.
This outline provides a clear, actionable roadmap for the coaching program, ensuring clients see value at every step.
Step 3: Develop Done-for-You (DFY) Service Packages
DFY services require a detailed scope of work to avoid misunderstandings and ensure clients understand the value of what they’re getting.
Outline exactly what’s included, how the service will be delivered, and the expected timeline.
Using ChatGPT to Create DFY Packages: ChatGPT can help you structure and describe DFY services.
Example Prompt: “Outline a DFY service called ‘Custom Prepping Blueprint’ for beginner preppers.”
ChatGPT Output (Example): Service Name: Custom Prepping Blueprint
Description: A personalized emergency preparedness plan tailored to your family’s unique needs, budget, and location.
What’s Included:
- Emergency Kit Checklist: A custom list of essential supplies based on your household size and environment.
- Food and Water Storage Plan: Recommendations for long-term storage solutions, tailored to your space and budget.
- Family Emergency Plan: A step-by-step guide for evacuation, communication, and staying safe during emergencies.
- Product Recommendations: Links to budget-friendly gear and supplies to complete your kit.
- One 60-Minute Consultation: A video call to discuss your needs and review the blueprint.
Delivery:
- Delivered as a downloadable PDF within 7 days of consultation.
Price: $997
This package clearly outlines the deliverables and provides a compelling offer for clients who want a complete, ready-to-use solution.
Step 4: Write Sales Scripts and CTAs
Your high-ticket services need strong sales scripts and calls to action (CTAs) to convince readers to invest in your expertise.
These should emphasize the value of your offer, address potential objections, and create urgency.
Using ChatGPT to Draft Sales Scripts: ChatGPT can create persuasive sales scripts for your coaching or DFY services.
Example Prompt: “Write a sales script for ‘Prepping Made Simple: One-on-One Coaching for Beginners.’ Address objections about price and time commitment.”
ChatGPT Output (Example): Headline: “Take the Stress Out of Prepping With Personalized Coaching”
Body:
Are you overwhelmed by the idea of preparing for emergencies? You’re not alone. Many beginners feel unsure where to start or worry about making costly mistakes. That’s why I created Prepping Made Simple: One-on-One Coaching for Beginners.
In just 6 weeks, I’ll guide you step by step to create a complete emergency preparedness plan tailored to your needs. No more confusion, no more wasted time or money—just a clear, actionable path to feeling confident and ready.
Common Objections:
- “I don’t have time for this.”
- With just one hour per week, you’ll achieve what might take months on your own.
- “It’s too expensive.”
- Imagine the peace of mind that comes with knowing your family is prepared. This is an investment in your safety and security.
CTA:
“Spots are limited—schedule your free consultation today to secure your place in the program.”
Step 5: Create Client Onboarding Materials
A smooth onboarding process sets the tone for a positive client experience. Provide clients with clear instructions, welcome materials, and a timeline for the service.
Using ChatGPT to Create Onboarding Documents: ChatGPT can draft professional onboarding materials for your services.
Example Prompt: “Write a welcome email for clients who sign up for the ‘Custom Prepping Blueprint’ DFY service.”
ChatGPT Output (Example): Subject: Welcome to Your Custom Prepping Blueprint!
Body:
Hi [Client Name],
Thank you for choosing the Custom Prepping Blueprint! I’m excited to work with you and help you feel confident in your emergency preparedness.
Here’s what happens next:
- Schedule Your Consultation: Use the link below to book your 60-minute video call.
- Share Your Details: Before the call, please complete the short questionnaire I’ve attached. This helps me understand your family’s needs and priorities.
- Receive Your Blueprint: Within 7 days of our consultation, you’ll receive your personalized plan, complete with actionable steps and product recommendations.
If you have any questions, don’t hesitate to reach out. I’m here to help every step of the way!
[Schedule Consultation]
Looking forward to helping you get prepared,
[Your Name]
High-ticket coaching and DFY services offer a direct, profitable way to monetize your blog while delivering immense value to your audience.
By using ChatGPT to create program outlines, sales scripts, and onboarding materials, you can streamline the process and focus on delivering exceptional results for your clients.
With clear offers, persuasive marketing, and a professional client experience, your expertise can become the foundation for a lucrative high-ticket business.
