Why Continuity?

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Are you tired of the day-to-day struggle of chasing one client to the next? Do you want a better way to run your business that enables you to better predict your monthly income? One of the best ways to stabilize your income when you are a self employed service professional is to create a monthly recurring source of income for yourself, commonly referred as a continuity program.

First of all it is your passive income. What does passive income stand for? Passive income is an income received on a regular basis with little effort required to maintain it. What is the definition of wealth? The definiton of wealth is the number of days ahead you can live on if you stop working today.

Who doesn’t want to be a wealthy man by just staying at home instead of working like a cow day by day? If you have the ability to create a multiple income streams that brings in recurring income that exceeds your monthly expenses, by then, you are consider as financially free! How awesome is that.

Now, if your business is running on products that sell only once, then you don’t have a real business. There is nothing wrong with selling one time payment digital product but you need to create offers that have people paying you over and over again. I guess you are smart enough to know which business is the better one.

Just try to imagine, if you have a continuity income, you can start the month with income before you even begin working! All you need to do is bring in customers once, and they will continue to pay you for months and months to come. It is an all for oneoff marketing effort!

Another awesome part of continuity income is that it can be sold away! If you decided to sell your “cash cow” away, you can ask fro 4X to 10X the annual profits. Now, yo might be asking, how is that possible? I am telling you, yes, it is possible.

Why? This is because it is a real business and a real asset. In addition, for the passive income it makes, investors will buy your business, so it is a great exit strategy at the same time..

Why Start a Membership Site?

People are willing to pay for online content. In fact, the “Online Publishers Association” said that pay-for content is emerging as a hot revenue model. Business content, personals/match making, and entertainment are the hottest niches. But even smaller niches, like DVD authoring, sports coaching, marketing services, and dieting are producing profits.

You can sell subscriptions for online content with your own membership site? Selling online content by way of a password protected website has become big business. Not only is it fast to set up, but the start-up and running costs are minimal. Work from home entrepreneurs and big businesses alike are tapping into this new-found revenue source.

Less than nine percent of online users currently pay for online content. This means the market is wide open for the savvy entrepreneur. Paying for content in 2004 was more than 5 times what it was in 2005. That’s a whopping 500% growth! Those who capture the market first in their niche will have the obvious advantage and it’s an international market, so anyone can play.

One of the great things about starting a membership site is you can take your hobby, specialized knowledge or profession and turn it into a profitable business. Your challenge will be finding exclusive content. You can start it part time but it will likely develop into a full time business.

Planning for and setting your site up for auto-responders, automated sign-ups, credit card processing, automated cancellations, etc is all part of a successful membership website. Starting and running a membership site can be a lot of fun and very exciting, however you need to know what’s involved in setting one up, and then managing it effectively.

This whole process can seem a bit daunting. However, as complex as this seems, many companies offer a low cost, easy-to-use software solution. This makes it possible for almost anyone to start and market a membership site at a very low cost.

The Strategy to Build and Run a Membership Website

The strategy used to build and run a membership website is very comparable to building any other sort of website, with the exception of just a few additions. In the same way, promoting a membership website is done exactly the way other websites are endorsed.

It takes time, money, effort and some SEO strategies and knowledge to promote any website online. Without this basic knowledge, well, prepare to hire some helpers that will assist you with getting the job done right. Now, operating your own membership website and running a membership website is far more difficult than licking the creamy filling out of the middle of Oreo cookies.

What you will need in the beginning is a good writer to finish most of your web content. Set your sights on finding the help you need to fight information overload. If you overload the information, your customers will look at you like that little ducky with the hammer in his hand, ready to smash the computer console.

Avoid this action, because duckies get really upset when they have to waste their time reading junky content or too much information.

If you do not have a content writer or lack the skills to write the content for yourself, this is what you must do. First, start finding the right PLR article writer for your membership website. The initial step is to find one that supplies you with articles targeted toward the niche market of your choice.

Generating monthly recurring income by building and running a membership website is an excellent concept, yet why start out on a rocky foot, when you can stand on firm ground by learning information to help you through the process of building and running a membership website.

Civilizing and improving your membership website, making it a repeated cycle is what it will take to keep the website dynamic and able of generating stable and reliable income. This will definitely be something you want to think about before running a membership website. We discussed articles or web content. Now, we can use some time to discuss the ways that web content is developed to help you create dynamic web pages filled with paid subscribers ready to read the latest news.

Writing web content for running a membership website

Writing articles are not as easy as many believe. In fact, some people think that possessing basic English with knowledge of spelling and grammar is all you need to write web content that helps you with running a membership website. Guess what Sherlock Holmes’; you need a little bit more to write effective, dynamic articles.

If you were writing articles for a magazine company, you will need to know the proper style, format, and have the ability to brainstorm up some fabulous ideas that will get your copy published. Like magazines, web content also needs some style to keep customers coming back for more.

Many Magazine Companies hire authors, editors, and freelance writers. Most will accept work from the hire-ins before accepting submissions from outside sources. Marketing Articles to Magazines can be difficult, but there is a solution to overcome this obstacle. On the other hand, if you are writing articles for Web Content, Copy Write, or simply writing a blog, then the demands are less complicated.

The freelance marketing is undergoing high demands on content for web, since it has become one of the most effective solutions for advertising. Businesses all over the world are relying on content for websites, since it feeds the search engines spider food. Search Engine Optimization is the solution for getting higher ranks on Google’s and Yahoo’s Search Engines.

Once you have reached the top of the engine your chances of bringing in revenue increases, along with your chances of being noticed. Link Building is another effective method for Search Engine Optimizing (SEO), however we are discussing articles at this time, therefore we will focus on Link Building at another time. When you are writing articles, many of the businesses will ask for keyword density.

Keyword density means that you will write related keywords to the topic in the articles. This is another tactful method for marketing business. For more information on SEO/Keyword Density, go www.seo.seejoe.com OH – just go online, seejoe.com went out of business running a membership website with poorly written web content.

Resources for Membership Site

You need resources for running a membership website. Heck, Charlie Brown, you need resources to design and get your website up off the ground. You also need resources for marketing your website once you are stable. Unless you are realistically thinking about running a membership website, then take a hike down casino lane and try to win at the WSOP jackpot tables.

This is real business. Membership websites are something that needs special consideration. Since, you are dealing with the communities; you want to make sure that you cover all grounds before you take on the roll of running a membership website. The goal of running a membership website is to build a community of stable users. In order to create stable users, you have to give them something they want.

What do they want?

Users want to see easy-to-navigate web pages. Rather than spending and wasting time goofing around on a website, the users like to breeze through the pages to find what they want. They want top quality, web content, relevant links, G.R.E.A.T, customer service, and some fun to boot.

Users in general want a website that is fashionably designed and unique as they are. They also like to subscribe to websites that offer them great rates. Users often think low investment — in their one-of-a-kind private membership with a solid one-year subscription.

Users, when they subscribe, want to see fresh web content, newsletters, e-mails, and each of these items should target their specific needs. If you fail to give your users what they want…do not tell your fellow web partner who just took all of your money, to hit the road. Own up to your mistakes. Creating a sound membership website is an admirable opening to earn steady streams of passive income.

Therefore, when you start writing web content, choose the interesting topics and then running a membership website is darn near to a guaranteed success. You will also need to apply mailing lists, blogs, membership boards, and other good quality tools for your members to use. Forms should be added as well so that your customers can notify you and cuss you out when you fail to do your job.

What is the best start for writing web content? What is that I have to do first?

The first sentence or question …Good…But if you go talkin’ like some street game that failed to take off in their hood, you are in a heap of trouble. If you do not have basic writing skills, take some membership courses online. If you are lazy and hate school, then hitch a ride on the Internet to find some excellent content writers prepared to lend you the hand you will need to keep your customers happy and content. In the meantime, take some tips from us. Look below to learn some helpful tips for writing web content.

Now, I am by far not the greatest writer and SEO master in the world, but I am near the top of the list. I have been in the writing industry long enough to say “Take this job and shove it.” Oh, long enough to say that you need some basic skills – brainstorming, outlines, spelling, grammar, ability to rewrite articles, write from scratch, research, and all that other good stuff that comes to mind.

Did I mention SEO – Search Engine Optimizing? Darn TOOTINS’. We cannot leave out web page marketing, since you will need to stand on the basic SEO ground. SEO is defined as a search engine optimization -solution that Internet bunnies use to reach the top ranks with Google and other major search engines online.

SEO writing involves focusing on keyword density. It is the process of CONCENTRATING on topics, titles, and subjects relevant to your web service or products. Link exchange and link building is another part of SEO marketing. Linking to other websites require that you find relevant and quality links. Like links, articles must have relevant, quality information with keywords and phrases.

This is important for your customers since they spend less time searching for products or services that link them to you. You want to choose keywords that drive traffic to your membership website. This means you want to optimize your web pages by keeping fresh, relevant, and quality content online.

Membership Model

The model you decide upon for your membership site is of the utmost importance and the one you choose depends upon your objectives. There are basically two types of membership sites. There are free sites and there are paid for sites. The two types of membership sites have one thing is common. Their memberships are made up of people who share a common need or have a common interest.

You can, of course, buy a domain, set up a website and not charge for memberships but choose who to admit and who not to admit. Or you can just set up a site on an already established network. Two examples of free membership sites are Group sites on MSN and groups on Yahoo. It costs nothing to set these sites up and there is no charge at all for a person to join.

There are no paid administrators or moderators. Each site sets its own rules for how to join and the code of conduct for the site. The site topics are many and varied. There are many “support” sites for those with health problems or concerns and for those who have suffered the loss of loved ones. There are sites for those who are passionate about crafts like quilting or wood working.

There are sites for those who love to travel. There are sites for different age groups from teens to seniors. The sites include chat software and a limited amount of space for posting pictures, documents and links per member. The free sites do not have such things as access to specialized data or lists. They don’t give access to such things as music lessons.

Paid for membership sites are set up by businesses or individuals with the objective of making money by supplying hard to find information, access to specialized data or lists, or instruction in various fields. Membership sites are owned and operated by people who either own the sites or who are hired by the site owners to monitor and administer them.

The topics for paid for membership sites are even more varied than the free sites and certainly more specialized.

Free Membership Site

Basically, a free membership site is a site where the user is not charged a membership fee to use the site but is required to supply their e-mail address, choose a user name and password to enter the site, participate in the discussions and activities. Sometimes free memberships are limited to less useful information or access while paid memberships have full access.

A large entity like MSN, for example, allows members to access most things on their sites without the need for any sign in procedure at all but, in order to join a group, you must supply your email address, choose a user name and a password. The use of the site is still free. However, to use MSN as your ISP or to gain enhanced email resources you will be required to pay for it.

In the same way, an individual might start a free membership website. There would be no charge at all to access the site. To gain access to limited information would require supplying an email address, choosing a user name and a password. To gain full access to the site would most likely require payment if the information they are providing merits a fee.

Some sites never charge a membership fee and rely solely on selling their own product or promoting products produced by others as a source of income.

Free membership sites very rarely, if ever, supply information that you couldn’t easily acquire on the Internet yourself. An individual who sets up a free membership site doesn’t do it for free so they will be planning to make an income in some way. Usually free membership sites are for the purpose of selling a product or service. Some information will be provided but supplying information is not the main objective.

Paid Membership

Whatever you call them member only, membership, subscription, or mentor websites, they all have one thing in common. They are bringing in steady and constant cash flow for their owners, month after month, from a few hundred dollars to tens of thousands of dollars. The array of the topics of these websites is endless.

Some of these paid membership sites provide mentoring or coaching, others publish useful articles or information in a particular field or product. Still others publish the results of tests and studies or product reviews. Some membership sites provide specialized service or act as a meeting place for people with a common interest and then there are those that provide step-by-step instructions for such things as painting or music.

All these sites have one thing in common: to access the website (or the best information on the site) you have to pay for it! Which begs the question…why would anybody pay for information on the Internet?

The answer is simple. People buy information that they could probably find for themselves if they looked long enough and hard enough, because they want to save time or because they think the information will be better or more specialized or because the information just isn’t available to them unless they pay for it.

Just a few short years ago it was almost unheard of to charge for access to a website and almost no one was doing it. Today, however, it is the norm and not the exception. Actually we have Internet dating sites to thank for this huge money making opportunity.

The Internet dating industry began with free membership sites that were mostly populated by nerds, weirdoes and perverts. It was quickly discovered that ordinary people would gladly pay to have access to lists where the posters had been screened even just a little. Now people actually expect to pay for access to valuable information.

Is it for You?

The Internet is the ultimate ‘equal opportunity employer’. Anybody can start a membership business on the Internet. All that is needed is a subject, a website and the tools to build the site. You can start a membership website business but the question is should you?

Many people that decide to start a home based membership website business are destined to fail because their motivation and expectations are completely unrealistic. Before you attempt to start a membership website business you need to do a reality check.

First, if you really think that you can build a couple of web pages, invest little or no money, time or effort and start making an income tomorrow, you are so wrong. Building a business…any business…takes time. It also takes a monetary investment, a lot of effort and energy, and, above all else, patience, passion for the theme of the website, and a drive for success.

Almost equally important is the need to have realistic economic expectations when undertaking a home based membership website business. A home membership website internet business provides many rewards such as working in the comfort of your own home, avoiding a stressful commute, being your own boss, setting your own hours, no dress code, etc., etc., but anyone that is also expecting instant riches is sadly mistaken.

Study the opportunities of a membership website business carefully. If you have the personal traits required to succeed then select the theme that seems to fit your own particular interests or talents. What is a good choice for one person may be a very poor fit for someone else. The common thread that applies to everyone is that you must passionately believe in what you are doing and anything less than total commitment isn’t enough.