I Want to Pivot My Personal Brand — 6 Experts Told Me How to Do It
In my 20s, I fell down a health and fitness rabbit hole. Well, not so much ‘fell’ as hurtled head first, banged my head a bit, and didn’t emerge until…
Business tips, trends, and strategy to help you build a successful online business
In my 20s, I fell down a health and fitness rabbit hole. Well, not so much ‘fell’ as hurtled head first, banged my head a bit, and didn’t emerge until…
The common saying “first impressions are everything” holds true when potential customers are evaluating your business. In fact, it only takes people an average of 7 secods to form an…
Brand presence and coverage is an important aspect of any PPC strategy. Some businesses like to consistently bid on their brand names while others completely avoid it. There’s no right…
I never planned to run a national consumer-packed goods (CPG) brand. My business started out of a simple need to contribute to my growing family. I didn’t even set out…
In 2023, the renowned toy company Mattel, famous for creating the iconic Barbie doll, faced challenging times amidst a competitive market. However, a recent development has the potential to reshape…
Social Marketing Trends The data you’ve been missing! Need a new plan? Discover how marketers plan to change their social activities in the 15th annual Social Media Marketing Industry Report.…
In a study to understand why certain individuals (called “Visible Experts”) suddenly rose to become top voices in their fields, Hinge Marketing found that most of them were no more…
It takes only 0.146 seconds to love your brand, or at least it should. That’s how long it takes for someone to form a first impression of your brand. And…
Corporations like Apple, Nike, and Starbucks are known for their solid, instantly recognizable brands that are woven through everything they do. While the same can be said for many smaller…
In just two and a half years, TikToker Toni Bravo has made a full-time career out of her social media. In fact, the 23-year-old is financially independent and has been…