How to increase brand awareness on social media
By Rhonda Bradley April 11, 2024 Social media brand awareness can deliver huge advantages to businesses. A successful brand awareness strategy can expand your reach, improve your credibility, and dramatically…
3 Startup Marketing Tips For Nonprofits
Think nonprofits and Silicon Valley startups have nothing in common? Think again. I started my career working in a nonprofit setting, and now I’m a fractional marketing director for nonprofits.…
9 Effective Multi-Location Reputation Management Strategies
Reputation management of a single business location is hard enough. Throw in multi-location businesses with several physical storefronts, franchises, or branches; it can become a nightmare. Still, you can’t afford…
Interactive Posts: Steal these ideas and say goodbye to boring social media
By Rhonda Bradley April 9, 2024 Have you ever dreamed about waking up to discover that your brand’s social media page went viral overnight? Or that, within a few months,…
8 of the Best AI Productivity Tools to Help You Optimize How You Work
“Work smarter, not harder” has always been one of my favorite phrases. But now that I’ve entered my working-mom-of-a-toddler era, it’s taken on a whole new meaning. I only have…
The Ultimate TikTok Video Size Guide for 2024
Launched in 2016, TikTok has more than 1 billion monthly active users from over 200 countries today. Initially, the platform established a name with the TikTok video length limit of…
Social Media Benchmarks for 2024 Across Industries
How do you know the number of likes, comments, and shares you’re getting is good enough? Your social media results don’t exist in a silo. To get the full picture,…
2 Ways to Take Back the Power in Your Business: Part 2
Before we dive into the second way to assume power in your business, let’s revisit Part 1. Who informs your marketing strategy? YOU, with your carefully curated strategy informed by…
X/Twitter Ads Are an Untapped Opportunity. Here’s How to Make the Most of Them
There’s a narrative among marketers that I’m tired of hearing, and it’s that X (formerly Twitter) ads don’t work. I admittedly started experimenting with X ads for my marketing consulting…
12 Facebook Ad Metrics Worth Your Attention
Did you know there are about 200 Facebook Ad metrics? That’s way too much to keep your eyes on. A smarter approach is to focus on a few metrics and…